Orange Shoe Personal Fitness

Scott Michel

BS, CSCS | Partner

Scott started his career with Orange Shoe after graduating from UW – La Crosse with an Exercise Sport Science degree and a concentration in Strength and Conditioning and a degree in Education. Scott has been with the Orange Shoe family since 2004 and when he’s not helping clients at the gym or running the business, he enjoys spending time with his wife and four kids! Scott enjoys any opportunity to create a new memory with his family and friends.

Q: Why did you become a personal trainer?
A: I really enjoy teaching and coaching people to become better, whether that be fitness or any other aspect of their life.

Q: What has been one of your favorite client experiences?
A: Watching one of our clients recover from knee surgery weeks ahead of schedule. She credited her quick recovery to the training she had done at Orange Shoe.

Q: What is your proudest physical achievement?
A: Surviving the birth of our twins, hey it was tough for me!

Q: Why do you love Orange Shoe?
A: I really enjoy the people we work with, both our team and our clients. We get to challenge ourselves and our clients to always take that extra step outside our comfort zones. That’s where all success begins.

Orange Shoe Personal Fitness

Katie Michel

BS, AAAI, RYT | Partner, Yoga Master

Katie Michel is a personable and passionate Yoga Teacher dedicated to sharing the benefits of yoga with eager clients. She conducts warm and inviting sessions that foster an invigorating, centering, and calming environment and has an amazing ability to empathize and develop relationships with people of different abilities and backgrounds. Katie’s taught over 10,000 hours of yoga, personal training and small group training, and has technical knowledge of active flow, power yoga, and gentle yoga. She prides herself on clear explanation of the benefits of poses with a focus on proper alignment and provides verbal and assisted adjustments to modify and enhance poses based on individual needs. Katie has lead and organized workshops around the Madison Area and in seven different countries.

Q: Why did you become a personal trainer?
A: Growing up I was always involved in sports and loved to move. I wanted to share the passion for movement.

Q: What has been one of your favorite client experiences?
A: Teaching 62 year men how to do headstands!

Q: What is your proudest physical achievement?
A: Teaching yoga in seven different countries on seven different beaches!

Q: Why do you love Orange Shoe?
A: I love the ability to see people grow and create lasting change!

Orange Shoe Personal Fitness

Andrew Schroeder

BS, CSCS | Partner, Fitness Professional

Andrew is a graduate of the University of Wisconsin-La Crosse with a bachelor’s degree in Exercise and Sport Science. He received his certification as a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association. Andrew has been with Orange Shoe since 2009 and enjoys the challenge that comes with training a diverse clientele, whether it’s the 20 year old college basketball player trying to increase their vertical jump, to the 70 year old grandparent who wants to be able to keep up with their active grandchildren. With his extensive background in athletics, including his time as a member of the UW-L football team, he has seen the rewards that an active lifestyle brings and is committed to helping others improve their quality of life through healthy living.

Q: Why did you become a personal trainer?
A: To impact people, positively.

Q: What has been one of your favorite client experiences?
A: Participating in the Tough Mudder with Fitchburg clients and trainers.

Q: What is your proudest physical achievement?
A: Completing the Tough Mudder.

Q: Why do you love Orange Shoe?
A: The sense of community among the clients and trainers.

Orange Shoe Personal Fitness

Kelsey Hendrickson

BS, ACE | Partner, Fitness Professional

Kelsey is a graduate of the University of Wisconsin-Whitewater with a bachelor’s degree in Health, Human Performance, and Recreation. She received her Personal Training Certification through ACE. During her time at UW-Whitewater she played basketball for the Warhawks where her team was back to back conference champions and made it to the Division 3 Final Four her sophomore year. Being a collegiate athlete, physical fitness has been a big part of Kelsey’s life for many years. She enjoys helping her client’s reach their fitness goals, while having fun along the way!

Q: Why did you become a personal trainer?
A: Fitness can add so much to a person’s life. Being able to help people lead a positive and healthy lifestyle made me want to be a trainer and continue to be a trainer.

Q: What has been one of your favorite client experiences?
A: Anytime a client reaches a fitness goal is such a fun experience for me!

Q: What is your proudest physical achievement?
A: Running my first marathon. The temperature was in the 90s the day I ran it and it was so challenging mentally and physically.

Q: Why do you love Orange Shoe?
A: I love Orange Shoe because of the trainers I work with and the clients. It is a fun and positive environment and I look forward to coming to work everyday.

Orange Shoe Personal Fitness

Brent Hurlbert

BS, CSCS, PN1 | Partner, Fitness Professional

Brent has been a part of the Orange Shoe family since 2008. He graduated from UW-La Crosse with a BS degree in Exercise Sport Science and also earned his Certified Strength and Conditioning Specialist certification through the NSCA. He is also a certified Precision Nutrition Coach. Brent started his fitness career in Florida where he helped train MLB players, NFL Combine participants, tennis, and soccer athletes. He has also helped hundreds of law enforcement officers pass numerous physical fitness standards throughout Wisconsin and the upper Midwest. Brent’s experiences in coaching so many people to reach their fitness goals fuel his passion for fitness and desire to help you reach your goals as well.

Q: Why did you become a personal trainer?
A: I love coaching! It is so rewarding to watch people succeed both physically and psychologically when they reach their goals.

Q: What has been one of your favorite client experiences?
A: I once took part in a charity event at Orange Shoe where clients were able to train the trainers. The clients made sure I was begging for mercy.

Q: What is your proudest physical achievement?
A: I like to play golf so I would say shooting 72 on three different occasions. However, some don’t consider golf a sport so completing the Tough Mudder was fun too.

Q: Why do you love Orange Shoe?
A: Orange Shoe provides me the opportunity to meet and coach the most interesting people. I have so many great friendships because of this.

Orange Shoe Personal Fitness

Kelly Haas

BS, ACSM, HHC | Fitness Professional

Kelly earned her degree in Kinesiology from the University of Wisconsin-Milwaukee and obtained her certification through the American College of Sports Medicine. She developed interests in the connections among stress, sleep, physical activity, relationships, and nutrition and how each of these areas of life affects our journey towards wellness. In order to better help and support her clients, Kelly obtained her Holistic Health Coaching certification from the Institute of Integrative Nutrition in March 2014 and began coaching clients soon after. She loves to CrossFit, follows countless nutrition and wellness blogs, enjoys writing on her own blog, trying out new recipes, and traveling. She is passionate about helping others reach their health and fitness goals, develop a love for real foods, and make positive changes in their lives.

Q: Why did you become a personal trainer?
A: I became a trainer because it was the perfect combination of my passions-helping others make positive changes, coaching clients towards achieving their goals, and sharing my love for fitness and food!

Q: What has been one of your favorite client experiences?
A: One of my favorite client experiences is seeing a complete transformation of a client after she lost nearly 50 lbs. She gained confidence to quit the job she hated, sold her house, and choose to let go of relationships that weren’t serving her. She put her health and happiness first and she was a true inspiration to me as a trainer.

Q: What is your proudest physical achievement?
A: My proudest personal physical achievement was running my first marathon on my 26th birthday and also continuing to challenge myself through Olympic weightlifting and CrossFit. This year I hit a 120 lb. snatch and 143 lb. clean. I am constantly motivated to get stronger and work on my gymnastics skills through CrossFit.

Q: Why do you love Orange Shoe?
A: I love working at Orange Shoe because the environment is always positive. I love working with clients who are motivated and willing to work hard. It makes my job a lot of fun!

Orange Shoe Personal Fitness

Greg Smith

BS, ACE, PN1, ACSM EP-C, EIM Level 2 | Fitness Professional

Greg is a graduate of the University of Wisconsin-Madison with a bachelor’s degree in Exercise Science. He has been a certified personal trainer since 2006 and in that time has helped all types of clients achieve their goals and accomplish things previously thought to be not possible. Greg enjoys all types of challenges himself. From Ironman races and marathons to running Elver Hill one time for each year on his birthday! Greg looks forward to meeting you and hearing what you’d like to accomplish and guiding you to your goals.

Q: Why did you become a personal trainer?
A: I truly enjoy all aspects of fitness and wanted to use my expertise to help others see that it is possible to achieve any goal you put your mind to.

Q: What has been one of your favorite client experiences?
A: In 2014 and 2015 I helped organize a training group that prepared for and raced the Spartan Stadium Race in Miller Park. It was a great event in which we took on various fitness challenges while running, climbing, and jumping through the entire stadium. Everyone had an amazing time and was able to use all of their skills from Orange Shoe to help them succeed in the event.

Q: What is your proudest physical achievement?
A: My proudest achievement was qualifying twice for the Boston Marathon, in 2012 and 2013. It took a certain time (under 3hr and 5 min) to be able to race at Boston. I trained hard and was able to run under that time both times which allowed me to race in the most prestigious marathon around.

Q: Why do you love Orange Shoe?
A: Orange Shoe is a place where everyone knows your name, you work with experienced and educated trainers, and your all around fitness experience is positive and fun. Orange Shoe is a place where anyone can come in on their first day and feel as if they have been there for years.

Orange Shoe Personal Fitness

Gina Williams

BS | Fitness Professional

Gina graduated with a bachelor’s degree in Kinesiology – Human Performance from the University of Wisconsin-Eau Claire. During her time at UW-Eau Claire, Gina participated in varsity soccer, and earned Academic All-American honors during her senior season. After completing her eligibility on the team, she also assisted as a strength and conditioning coach for the women’s soccer team the following season. Gina is now a graduate student at the University of Wisconsin-Madison pursuing a Doctorate of Physical Therapy. Gina is determined to excel in her own health and wellness routine, as well as assist others in achieving their goals. She strives to help others pursue the things they are passionate about, despite the difficulties and barriers that may be standing in their way.

Q: Why did you become a personal trainer?
A: I have always been very active, and played sports my whole life, but I was unfamiliar with weight lifting and nutrition before I went to college. Once I learned about all of the dimensions of health and wellness throughout my undergraduate career, I developed a passion for living a healthy lifestyle. After gaining this knowledge, I was excited to challenge my body in new ways. This discovery truly inspired me to pass on my knowledge to others and help them grow in their fitness pursuits.

Q: What has been one of your favorite client experiences?
A: When a client told me how grateful he was for my training, and how he feels the healthiest he has ever felt in his life.

Q: What is your proudest physical achievement?
A: I was definitely at my peak physical fitness level during my senior soccer season – at least in terms of being able to perform at a high level on the soccer field. I finally earned my spot as a starting forward, I was faster than I had ever been before, and I had the most goals and assists of my career. I never would have gotten to this level if it were not for my dedication to my training. I worked incredibly hard in the weight room and on the field, and this is what I am most proud of.

Q: Why do you love Orange Shoe?
A: It is truly a family! I love going in to the gym and seeing both clients and trainers that are excited to be there. I have the flexibility to be creative with my planning while still working towards the goals of the client.

Orange Shoe Personal Fitness

Tom Slaten

BS, ISSA, USAW | Fitness Professional

Tom is a graduate of the University of Wisconsin-Whitewater with a bachelor’s degree in Health and Human Performance with a minor in strength and conditioning. He received his personal training certification through the International Sport Sciences Association. Tom is a avid CrossFitter and you can find him competing in local competitions around the area. He is also a member of the Wisconsin Army National Guard where he has served deployments to Iraq and Afghanistan. Fitness has played a huge role in his life so being able to help others achieve their goals is very important to him.

Q: Why did you become a personal trainer?
A: I became a personal trainer to help guide others in their journey to overall health and fitness.

Q: What has been one of your favorite client experiences?
A: One of my favorite client experiences was when I was able to help a client get off their pain medication they had been on for years solely through the implementation of a regular exercise program.

Q: What is your proudest physical achievement?
A: My proudest physical achievement would have to be when I snatched 250lbs for the first time.

Q: Why do you love Orange Shoe?
A: I love Orange Shoe for all the people I get to meet and interact with on a daily basis. Without them training would be boring.

Orange Shoe Personal Fitness

Amber Peterson

BA, JD | Fitness Professional

Amber is a graduate from the University of Wisconsin – Madison and Marquette University Law School. She fell in love with Pilates in 2007 when she quickly noticed an improvement in her posture, flexibility, and core strength. Because of a desire to improve her own practice and to teach others, Amber completed the comprehensive Pilates teacher training program through the Midwest Pilates Institute. Amber finds Pilates to be a challenging workout and a great compliment to more strenuous forms of exercise. Having a strong core and a keen sense of body awareness is an invaluable way to avoid injury and to enhance physical performance in all other areas of life. Amber looks forward to working with both new and experienced clients to help them achieve their personal goals.

Q: Why did you become a personal trainer?
A: I became an instructor to further develop my knowledge of Pilates and to share my enthusiasm for this form of exercise with others. I’ve experienced so many positive benefits from practicing both Pilates and yoga and have a strong desire to help clients achieve the health and happiness that comes with having a strong core, improved flexibility, reduced stress, and shoulders that stay away from the ears! I love helping clients understand how the exercises we do on the mat can improve their performance both at the gym and as they move through day-to-day life.

Q: What has been one of your favorite client experiences?
A: One of my favorite experiences was working with a client throughout her first pregnancy. She did Pilates with me 1 to 2 times a week and was thrilled that she never experienced any back pain or major discomfort during her pregnancy. At one of her final check ups, her midwife, who had been practicing for over 30 years, said she had never had a patient experience so little discomfort while pregnant. My client told her it was because of Pilates!

Q: What is your proudest physical achievement?
A: My proudest physical achievement was participating in Ride Across Wisconsin (RAW), a bicycling event sponsored by the Wisconsin Bike Fed. I started the ride in Dubuque and finished in Kenosha, covering 178 miles in one day!

Q: Why do you love Orange Shoe?
A: I love Orange Shoe for so many reasons. I started as a client in 2013 and immediately fell in love with the diverse and challenging workouts and small class sizes.
I had tried several other gyms in town and none had the sense of community that I was looking for. I love how knowledgeable and friendly the trainers are and how they care about helping clients achieve their individual goals. As an instructor, I love working with clients who are so dedicated to improving their health and are always eager to learn new things.

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Fitchburg

Orange Shoe Personal Fitness

6200 Nesbitt Rd. Fitchburg, WI 53719

608.270.9480

fitchburg@orangeshoe.com